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LoCal Krew & Diadora


LoCal Krew member David Bickett recently snagged a Freebord cameo in this new Diadora ad.  Here’s what he had to say about the shoot:

A few months back a friend tagged me in a post about a commercial. They asked for skateboarders so I figured it was worth sending in a Freebord video. I ended up getting a call back and went out to la to meet the diadora crew out here from Italy. I was a little nervous at first because I had never done anything like this before but It felt really natural to get on my Freebord and ride in front of a camera. It was fun riding around Beverly Hills with a RED camera hanging out of the back. Definitely an experience I’ll never forget.”



Freebording is dangerous. Due to the extreme nature of a Freebord, Freebord advises all riders to wear full protective gear. That includes a helmet, wrist guards, elbow pads, and knee pads. ESPECIALLY A HELMET.  All riders on the Official Freebord Pro Team are required to wear helmets, the rider in this advertisement is not affiliated with Freebord Mfg. Pro Team, and chose not to wear his helmet.

DIADORA (ft. REDBULL) – The city is what we make of it (Full version – ENG – 75″) from DUDE on Vimeo.




Progression and innovation is what drives us. Through years of evolution and rider driven design, Freebord has engineered a setup that rides exactly like a snowboard on pavement.

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